The IGONET's (Mini Franchise) Marketing System is the same as any other business!
To succeed you need customers, a system, and more importantly you need to follow the system!
The following is from Tim Sales' News letter as he describes Traditional Business versus Network Marketing:
Tim Sales M.L.M Success Tips
Helping Network Marketers Achieve Their Goals March 1, 2007
In a traditional company you need a building
It's the same with a network marketing company.
You also need company employees, such as:
--- A President,
--- A Vice presidents
--- Middle management
--- Staff to run the company
--- Customer Service
--- Technical Service
It's the same with a network marketing company.
But here's where it's different
In a traditional company if you have 50 million dollars to advertise and promote your product - who do you give that money to? You spend it on TV, radio, and print ads often with celebrity endorsements." (a couple of celebrity endorsement fees + $$$$$).
"In Network marketing we spend that same 50 million dollars but on ordinary people who master the product and master how to sell it. A celebrity never masters the product - they just shoot a couple of ads."
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